NOVI, Mich. – Lineage Logistics Holdings, LLC, has committed to a US$5 million donation and the launch of its Share A Meal campaign to help provide 100 million meals to people in need in response to COVID-19.
“The COVID-19 virus presents extraordinary challenges for moving, storing, and distributing food on a large scale,” said Greg Lehmkuhl, Lineage’s president and CEO.
“At Lineage, we’ve built a business dedicated to shepherding food all over the world, which puts us in a unique position to help overcome these challenges. We want to do our part by sharing what we have to offer – including temperature-controlled warehouse space, supply chain logistics expertise and financial resources.”
Lineage is donating $1 million to the Feeding America COVID-19 Response Fund and will donate up to $500,000 more to match contributions made to the fundraiser run by Stephen and Ayesha Curry’s Eat. Learn. Play. Foundation, in which all funds are directed to Feeding America, a U.S.-based hunger-relief organization.
“We’re working in a myriad of ways to ensure that every person in need, particularly the residents of Oakland, California, has access to the food they need during this COVID-19 crisis,” said Chris Helfrich, CEO of the Eat. Learn. Play. Foundation.
“We’re proud to be doing this work alongside Lineage Logistics – they’ve quickly established themselves as an invaluable partner in these critical times.”
In addition to these initial commitments, Lineage is looking to work closely with a number of other strategic partners to make financial and logistical contributions in communities worldwide and reach Share A Meal’s goal.
Lineage will engage its network of customers, which includes some of the world’s largest food producers and manufacturers, to join Lineage in its commitment, and will challenge its investors, vendors and other like-minded leaders and businesses to donate as well.
Lineage has also engaged with the Global FoodBanking Network, to provide funds, donate food and volunteer its storage resources and distribution expertise on a global scale.
“We have the opportunity to rise to the occasion in a critical time of need and actively live out Lineage’s purpose statement of helping to feed the world,” Lehmkuhl said. “It’s a time to ask ourselves what we stand for, and how far we are willing to go in service of others. We are 14,000 strong in communities near and far. As citizens of the world, we are in this together, and we know Lineage can – and must – do more.”