BEIJING,China—Clothing retailer UNIQLO will operate a flagship store on JD.com’s marketplace platform. JD.com is China’s largest online direct sales company.
The new UNIQLO flagship store is part of JD.com’s marketplace, which is increasingly becoming the platform of choice for both domestic and internationally renowned brands and manufacturers seeking to reach the company’s massive base of active Chinese shoppers. The addition of UNIQLO adds to JD.com’s growing reputation as the go-to destination for shoppers looking for authentic, high-quality goods in a broad and growing range of categories.
“We are excited to offer our customers the use of JD.com’s amazingly fast and trusted last-mile delivery network, which has proven to be an advantage in China’s e-commerce market. We expect that the secure and seamless shopping experience that JD.com offers will turn many shoppers into new UNIQLO customers in China, which is one of its most important overseas markets,” said Pan Ning, CEO of UNIQLO Greater China.
UNIQLO will also become the first international clothing brand on JD.com’s marketplace platform to warehouse its merchandise in the company’s facilities. By using JD.com’s complete logistics solution, UNIQLO customers in eligible areas will be able to take advantage of JD.com’s same- and next-day delivery service.
JD.com, Inc claims it has the largest fulfillment infrastructure of any e-commerce company in China. JD.com operates seven fulfillment centres and a total of 123 warehouses in 40 cities, and in total 3,210 delivery stations and pickup stations in 1,862 counties and districts across China, staffed by its own employees. The Company provided same-day delivery in 134 counties and districts under its 211 program and next-day delivery in another 866 counties and districts across China as of December 31, 2014.
UNIQLO has a total of more than 1,500 stores worldwide including Japan, Australia, China (Mainland, Hong Kong, Taiwan, Macau), France, Germany, Indonesia, Malaysia, Philippines, Russia, Singapore, South Korea, Thailand, U.K. and the US. It first entered China in 2002 with the launch of two stores in Shanghai. In 2008 the company expanded into the Beijing market and has since pursued a nationwide expansion plan. UNIQLO launched China’s first global flagship store in Shanghai in May 2010, and it launched its largest global flagship store to date also in Shanghai, in September 2013.