Inside Logistics

Installation Inventory: Fashion fix

Mr. Price Group Limited needed to automate its distribution operations


April 22, 2019
by

South Africa-based omnichannel fashion retailer Mr. Price Group Limited needed to automate its distribution operations. The company was experiencing the effects of stressed traditional logistics systems, new business models and deconsolidating networks.

They turned to HighJump, Fortna and iWMS for a solution and in just four months, the project team migrated the entire business, consisting of five business divisions, from two non-automated sites to a single, highly automated 61,000-square-metre facility. Mr. Price Group Limited’s new facility utilizes carton and unit sortation combined with inline label printing.

The transition also required hiring 500 new employees. Capitalizing on the simplicity and adaptability of the HighJump WMS to evolve with the business and enable the latest technologies, the companies worked together closely to assure the design of the building, automation requirements, processes and the FortnaWES (Warehouse Execution System) integrated smoothly. The entire move was seamless and completed ahead of Mr. Price Group Limited’s peak trading season.

The migration could not have been as successful without the collaboration of all parties involved. The project required the adoption of an innovative, problem-solving approach, during which HighJump and Fortna were pivotal in working with Mr. Price Group Limited’s logistics and IT teams during testing and implementation. The requirement to migrate quickly demanded a flexible support, testing and development resource strategy across the existing and new distribution facilities.

“This distribution centre in Hammarsdale is one of the most automated facilities on the continent,” said Marc Austin, managing director for Fortna EMEA.

“Fortna and Mr. Price designed and implemented all of the operations and systems to meet Mr. Price’s specific requirements and make this a world-class facility that will allow them to best serve their customers going forward.”

“Given the size, complexity and length of the project, Mr. Price and iWMS created a unique engagement model to assure we removed the complexity around having multiple vendors heavily involved in implementing HighJump,” said Richard Evans, CEO of iWMS.

“Both companies continue to see substantial benefit in challenging the traditional thinking around the supplier-vendor relationship to ensure a successful outcome for everyone involved.”

Based on this project, Mr. Price was honoured as one of HighJump’s Customer Innovation Award winners.

“This is a revolutionary time for the supply chain industry, with technologies emerging rapidly to enhance processes like never before,” said David S. Houser, senior vice president, international sales and operations at HighJump.

“The success of this project with our long-time customer Mr. Price Group Limited is a testament of our and our partners’ commitment to empower companies worldwide with creative, automation-aware solutions to reach their full potential today and in the future.”