Cooperative Logistics network forms with aim to compete against multinationals

MADRID, Spain–The Cooperative Logistics Network is now accepting applications to join the capped, non-exclusive network in which hand-picked freight forwarders in each major air/seaport co-operate “in a financially secure environment to reduce costs and risks and grow their businesses together to compete against the largest multinationals,” said a release from the organization.

The Cooperative brand is to be promoted worldwide as an attractive new alternative for shippers, who will no longer have to choose between the personalized service of the strongest local independent agents and the global reach and lower prices of a multinational forwarding group.

“As the multinationals gain 1% of the market annually, those independent forwarders lacking a global brand are helpless to fight back. The Cooperative Logistics Network will immediately give members a global brand, allowing them to bid for the largest contracts and receive better rates from carriers,” explains Antonio Torres, the brain-child of The Cooperative Logistics Network (www.thecooperativelogisticsnetwork.com)

The Cooperative Logistics Network will allow a maximum of 3 agents per city with the exception of the largest cities allowing 5.

“The network will provide the intimacy needed for business relationships to grow whilst maintaining the autonomy many forwarders want when choosing business partners,” says Membership Development Coordinator, Eduardo Paternina.

Torres said he believes that independents face a “cooperate or die” situation in today’s market. “A bit like a football team, it is give and take cooperation that gives a team its advantage not the quality of the individual players.”

Applicants will undergo a selection process and those chosen will pay no membership fee for the first six months. “This will be a trial -period for both sides,” explains Torres. “We want to make sure that every member is able and willing to add value to the brand and business to the network, and of course they should be able to try before they buy.”