NYK global website to complement global rebranding (February 18, 2004)

by Canadian Shipper

Effective January 1st, 2004, Nippon Yusen Kaisha (NYK Line) rebranded its logistics subsidiaries "NYK Logistics". This acknowledges the impact of NYK Logistics within the global market and NYK’s dedication to its customers worldwide, says the company.

In coordination with the rebranding initiative, NYK has also launched a new global website at www.nyklogistics.com.

With the start of the new year, NYK’s six business units in the Americas: NYK Logistics (Canada) Inc., GST Corporation, NYK Logistics (UWDC) Inc., NYK Logistics (ETA) Inc. NYK Logistics (OCS) Inc. and New Wave Logistics (USA) Inc., are operating as divisions of NYK Logistics Americas.

NYK’s European companies, New Wave Logistics and UCI Logistics, were rebranded as "NYK Logistics" with effect from January 1st 2004.

NYK’s Asian firms were renamed NYK Logistics (Thailand) and NYK Logistics (Taiwan) in 2003, along with its companies in Oceania, NYK Logistics (Australia) and NYK Logistics (New Zealand).

Following these companies, New Wave Logistics (Hong Kong) and New Wave Logistics (Philippines) were renamed NYK Logistics (Hong Kong) and NYK Logistics (Philippines) respectively effective January 1st, 2004. It is further scheduled to rebrand other logistics firms in Asia, with some exceptions.

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