Toyota rolls out online parts ordering in U.S.

by Inside Logistics Online Staff

COLUMBUS, Ind. – Toyota Material Handling has launched its e-commerce parts store. Toyota forklifts now offers more than 600,000 parts for forklifts and other material handling equipment for purchase online in the lower 48 states.

 Canada and Alaska will be added to the e-commerce service area by this summer.

Toyota forklift owners and technicians can find and buy Toyota Genuine Parts exclusively online via keyword search, part number search, or model and serial number search.

The online offering allows customers to shop online 24/7/365 with a modern and simple search and checkout process. Customers buying through that MyToyota Store pay for orders via credit card or can request an invoice if the shopping cart meets a minimum value threshold.

Orders are between the customer and the local Toyota dealer and ship from the dealer or from Toyota’s distribution centre in Columbus, Ind. Orders placed before 2 p.m. are eligible for expedited, next-day shipping.

The company says the reasons it created the online resource is to accommodate the next generation of material handling professionals and to ensure customer uptime.

“We understand the expectations that our customers have around availability and convenience via other shopping methods in their daily lives,” said Nick Ostergaard, manager, e-commerce sales and operations and marketing systems.

“Those expectations don’t change in a professional setting; we wanted to meet and exceed those expectations and set a new standard for customer experience in the material handling industry.”

Customers can buy Toyota Genuine Parts, Toyota and Tora-Max electric walkie pallet jacks, AICHI scissor lifts and Toyota hand pallet jacks online.