Inside Logistics

Tecsys reveals new logo

Rebranding follows acquisition of OrderDynamics


January 25, 2019
by

MONTREAL – Tecsys Inc. has unveiled a new brand identity and logo.

“For 35 years, we have been fortunate to co-create solutions with our clients through some of the most complex supply chain challenges,” says Peter Brereton, president and CEO of Tecsys.

“Our new identity underscores our intention of equipping good companies, ones that have made pragmatic decisions about their supply chain, with the tools and services necessary to achieve greatness.”

The new branding comes on the heels of Tecsys’ November 2018 acquisition of OrderDynamics, a provider of distributed order management solutions for retailers, retail brand managers, and 3PLs. With its enhanced set of solutions, Tecsys is now poised to increase its presence in Europe and Australia while building on its notable success in North America.

“Supply chains have been and continue to be a source of complexity for growing organizations,” says Brereton.

“It is our belief that more organizations should have access to the supply chain strategies and tools to allow them to scale and reach their aspirations.”

“Much more profound than just a new set of colors or marketing wallpaper, this brand represents a thoughtful vision for the future of Tecsys – one that is human-centric and mindful of accelerating technology­,” says Laurie McGrath, chief marketing officer of Tecsys.

“Knowing that this new brand means the world will get a better understanding of our amazing culture has made stewarding the process a true honour.”